Elon Musk has big plans for Twitter.
On April 26, 2022, Twitter accepted Musk’s offer to buy the social media company for about 44 44 billion. The platform has agreed to sell itself for 54.20, a 38 percent premium to the company’s share price. A month before the announcement, Musk revealed that he was already Twitter’s largest shareholder.
For several years, Musk has been an active Twitter user. He talked about the feasibility of the platform as well as its limitations, features and policies. Now that mask bought the microblogging platform and added it Many companies owned by himHe wants to make some big changes.
Elon Musk plans to make these changes on Twitter.
1. Add an edit button … Finally
One of the most sought after features of Twitter is the Edit button. The demand for the ability to edit a posted tweet is so widely known that it has become a meme. Jack Dorsey, founder and former CEO of Twitter, believes that the edit button for Twitter will remain a dream. He reveals Concerns that an edit button could change its meaning after users widely share a tweet, and in 2020 he said that Twitter would “probably never” add the feature.
However, in April 2022, Twitter announced that it plans to begin testing the feature with Twitter Blue subscribers “in the coming months”.
Now that Elon Musk has bought the microblogging platform, he insists that adding an editing feature will be one of the changes he will implement. Musk first mentioned the need for an edit button when he posted a tweet and then another post to correct a typo.
He also voted for his followers and asked if they would like to add an editing feature. Of the more than 4 million respondents, 74 percent voted to add an editing function.
Musk imagined his editing feature would work a little differently than other social media profiles. Instead of editing a post at any time without change, the mask version will come with some limitations.
Speaking at a TED conference in 2022, Musk said, “I think you only have the ability to edit for a short time, and all retweets and likes are nullified.”
Relax community guidelines around free speech
The SpaceX CEO has criticized the control features and strategies of social media platforms. In one of his most popular tweets, Musk said, “Freedom of speech is essential for a functioning democracy.” He followed suit by asking his followers if they thought Twitter adhered to that policy.
He further added that according to the laws of the country where Twitter operates, content should not be controlled outside of what is required. Many feel that allowing freedom of speech while suppressing misinformation, hate speech and propaganda will be challenging. False news that was prevalent in the past.
2. Get rid of bots
One of the challenges that Twitter has struggled to overcome is the sheer number of bots and fake accounts. Twitter bots are accounts that are programmed to automatically respond to tweets on certain topics.
One week before accepting Mask’s bid to buy the Twitter company, he tweeted, “If our Twitter bid is successful, we will beat the spam bots or die trying!” He also called this type of Twitter bot “the single most annoying problem” on the platform.
3. Take the company private
Twitter started out as a private company. The first shares were held by Jack Dorsey, Biz Stone, Noah Glass and Evan Williams. In November 2013, Twitter shareholders took the company publicly. The initial public offering was one of the most anticipated IPOs of that year. Since then, the stock has not performed as well as its rival platform Facebook.
Now it seems that the era of Twitter being a public company is over, as the company will be held privately in the near future. In a press release, the board announced, “Once the transaction is completed, Twitter will become a privately held company.”
Ultimately, that means Mask will have a lot more control over Twitter and how it works. Musk promises to use his authority to improve the platform and unlock its potential.
4. Switch to a subscription model
Today, like many other user-generated platforms, Twitter derives most of its revenue from advertising. Ninety percent of Twitter’s revenue comes from its advertising options.
While this has worked well for Facebook, Instagram, YouTube and TikTok, Twitter has lagged behind. This may be due to the fact that the number of users of platforms like Facebook and YouTube is more than 2 billion, where Twitter has been able to attract only 436 million users.
Kasturi made a statement about the change Twitter’s business model From ads to subscriptions. Twitter currently has a subscription model called Twitter Blue. Subscriptions allow users to use additional features.
Twitter Blue members can customize their user interface, delay sending tweets for 30 seconds, organize bookmarks, use a ‘reader’ that looks at long threads as articles, and attach their nonfinable tokens (NFTs) as verified profile pictures. Can 6 A Twitter Blue subscription is currently 2.99 per month, which is too much, Musk said.
Existing users may find it difficult to pay for additional features if they do not feel they are getting value from their subscriptions. But payment features like an edit button and a low premium price point can help some users upgrade.
5. Open-source algorithm
Elon Musk thinks transparency is vital with a platform like Twitter. One way he wants to accomplish this is by creating algorithms that control the platform open-source. Makes the algorithms public, so anyone can see what the reaction is on the platform.
However, the algorithms that dominate social media and search engine platforms are extremely complex. This complex algorithm is often Puzzles engineers who design them Exactly how they work.
During a TED event in Vancouver, Musk echoed his belief that Twitter’s algorithm should be more transparent. He said transparency would be good for the platform so he said, “Algorithmically or manually, there is no behind-the-scenes manipulation.”
6. Long-form tweets
Another frequently mentioned criticism of Twitter is the limited number of characters available. While this was one of Twitter’s unique features, users complained that Twitter’s 280-character limit was not enough. Kasturi himself has complained about this.
On April 15, 2022, he tweeted, “My most immediate takeaway from this novel in a thread is that Twitter has * passed * the path to long form tweets!”
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