Choosing the first product to sell online is easy

This article will help you choose a product to sell online while minimizing the risk of complete failure. What do we mean by failure? Buying thousands of dollars for a product that isn’t popular, may be undercut by a competitor, or a saturated market for the product you want to sell. You have to do a lot Before starting an online business. Choosing the first product for sale is one of the most important steps.

no matter Types of Online Businesses Whatever you choose to run, at some point you’ll need to choose a product to sell. While eCommerce is becoming the most popular form of online business these days, we’ll share some tips on how to find the first product to sell online for any type of business.

We’ll give you a general idea of ​​what will work and what won’t. From there, follow your passion to make the right choice for you. If you don’t like what you sell, you probably won’t get very far, so that’s the first rule.

Online business opportunities

There are many possibilities of opportunities in the field of e-commerce. As of 2022, Ecommerce is a $3.3 trillion industry and is expected to reach $5.4 trillion by 2026. Now is the time to get involved.

There are many apps, programs and websites on the market that can help you succeed. Whether it’s a digital product or a physical product, the opportunities to make money online are endless.

The products you choose are the fundamental backbone of this effort. They affect how you will market your product, what profit margins you will have, and what design aspects you will choose.

What you choose can affect which countries will be most interested in your products, so you’ll need to consider shipping and logistics in some cases. See our article on how Launch an eCommerce business Learn more.

What will your niche be?

E-commerce brings a lot of money because many companies are doing it. This means that most mainstream ideas are saturated. If you want to make money, you need a niche. Getting the most traffic is definitely the name of the game, but when you have a niche, you’re more likely to get noticed. You can’t go up against a big company like Google or Absolute Vodka.

Do some research on the smallest market you can think of. Yoga props for seniors, travel accessories especially for digital nomads, or other things that are “once in a while” and haven’t been thought of yet. The perfect opportunity that sustains you to serve you adequately is what we are talking about here.

It can turn into something bigger later, but in a nice organic way that makes it less stressful and more fulfilling. If you have trouble coming up with ideas, read our article How to find niche markets for your online business.

See what you already have or received

One of the easiest ways to find a product to sell online is to see what you already have or can get at a reasonable cost. When you’re first starting out, the important thing is to learn what works and what doesn’t work for you.

Entrepreneurship is a continuous learning experience. The sooner you learn to run your business successfully, the sooner you will reap the rewards of your hard work.

If you’re starting an ecommerce business but have never sold anything online, you might want to try selling a product on eBay or Poshmark first. Start an eBay or pashmark business Easier than many think and one person can start an entrepreneurial journey.

These sites allow you to sell items you already own or use. If you have the skills to acquire items you no longer need, you can turn around and sell those items.

Do you know and care?

One of the mistakes that first-time entrepreneurs make is Choosing a business idea Where they have little or no experience. While this sometimes works for some, people come to find that they are in over their heads. Many of these business owners were crushed by the competition because they lacked the experience and knowledge base.

That’s why it’s important to think about products related to areas you have at least some knowledge of and, if possible, passion about. Whether it’s sports, pop culture, food, or fashion, you can find a product that people will want to pay for if you’re aware of the product and target market.

It took days to do what they wanted

By addressing a need, it is easier to market and ultimately easier to sell. Think of a problem that your potential product will solve. If it solves a problem, you’re in business. For example, if you can create a beach bag that keeps your personal items away from the sand while you’re at the beach, chances are, beach lovers will be interested in buying your product.

It can be a single product where you can build other products along the way. Finally, you can become the premier beach bag company or travel accessory conglomerate. It starts with an idea that solves a problem that everyone faces.

Think of the needs that are not being met by the art or product in your mind. If you have a hobby you’ve enjoyed for a long time that fulfills this need, even better. If not, listen to people’s problems and see if they have an idea for a solution.

Profit Profit Forecast

It may be fun to go into business because you are passionate about something, but when all is said and done, is it going to make money? When you put all your heart and soul into an idea, it matters. When you first start selling your product, you want to ensure success. Keep it simple in the beginning. Don’t sink too much money into development and marketing if you’re not confident the product is going to succeed.

Look at the profit margin. How much is it costing you to buy the product and how much are you selling it for? A high profit margin will help you succeed in the early stages. When your business is showing revenue, you can start making less profit on items but initially, look at the products that will support your business.

Go with the trend

Another way to make money with online products is to pay close attention to what’s trending. There is a difference between fad and trend. A fad fades quickly. You can put a lot of time and effort into marketing only to end it when you’re finally making progress. Trends will stand the test of time, making it worth your time.

You should consistently look for something good. You don’t want to end up with a bunch of merchandise you can’t sell. Pay attention to the trends where you want to start your online business Then, choose something that’s popular but also has some staying power.


These tips will help you find a great product that will be successful in selling online If you want to be successful and make money, it takes thought and effort. Find a niche, find a market, solve people’s problems and be proud of the product you stand behind. These are the ways you can develop and create a successful e-commerce product for yourself. Once you have turned them on, you can proceed Other activities that will help your online business succeed.

This article was first published in November 2019 but has been updated and expanded.

Loraine Couturier on FacebookLoraine Couturier on Twitter
Lorraine Couturier

Staff Writer: Loraine Couturier is a jet set writing chick from Canada who travels the world. His writing and marketing skills keep him eating exotic foods and hopping on planes. Loraine loves to write about almost anything and pass on her knowledge to others. Check her out at

One last step! Check your email to confirm your subscription and get your free ebook! Thank you!

Article Tags:

Business Opportunities · Featured · Find Your Way · Grow Your Business · Marketing · New Startups

Article Category:

Find Your Way · Grow Your Business · Product Development · Technology · Your Mindset

Leave a Reply

Your email address will not be published.